-Creative Director, New Business Lead
There’s no question AI is taking over. While I am sure this will ultimately lead to robots going back in time to hunt down Sarah Connor, for now it’s nice turn on my hallway lights by simply asking Alexa. But what if I wanted a bag of Doritos? Jeff Bezos challenged a team to develop a way to make it easier for customers to get their chip fix (and any other fix) through Alexa. I developed a best practices for brands to implement our Alexa bugs into any current broadcast and social video content, as well as a guide for online and on product placement.